15 Football Clubs On Stock Market

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Did you know that there are currently more than twenty top football clubs on stock market that are publicly traded? 

Professional football has grown into a multi-billion dollar industry in recent years, with significant revenue being earned and spent each season. Investors can choose from a wide variety of football trading strategies.

In this article, we list some of the football clubs on stock market to keep an eye on.

The Football Industry

Some of the biggest and most valuable sports clubs in the world are represented in the enormous industry of football. Football clubs are constantly becoming more valuable due to their massive broadcasting deals and extensive fan bases.

Companies like Nike, Adidas, and Puma have sponsorship agreements with clubs and national teams. TV providers like BT and Sky may consent to six-figure contracts with the organizations in order to obtain the rights to broadcast football competitions.

Football clubs draw local, regional, and international fan bases in addition to paying customers. Due to this, ardent football fans frequently purchase shares of football clubs on stock market.

If the club is successful, this could give football fans a sense of ownership over their preferred players or teams, and it could also be a profitable investment.

Are Football Club Stock Investments A Wise Choice?

Football stocks are a novel way for many supporters to support their favorite teams and are more of a novelty than an investment.

Even though it’s not unheard of, you wouldn’t typically invest in a team that plays against the one you support because doing so will almost certainly result in you getting a pie in the face if you show up at a Liverpool game and declare you own stock in Manchester United.

Since different European football clubs have experienced wildly disparate results over the last five years, it is impossible to predict how the market will behave.

For instance, Manchester United has only increased in value by 4.47% over the past five years; you could have achieved the same results with a savings account. Juventus, meanwhile, has grown by 156.25% over the past five years.

The stock of Borussia Dortmund has decreased 14% over the past five years, while the stock of AS Roma has decreased 9.76%. Clubs have also lost money.

As always, past success does not guarantee future success. Before making an investment, carefully review the financials of any football club.

What Factors Influence Football Stock Prices?

  • Price is ultimately determined by supply and demand.
  • Club Finances. Some groups must make large debt payments. For instance, according to some, Juventus’ debt increased to €384 million in 2018 from €280 million in 2017, and this increase is attributed to the club’s high wage structure.
  • Game Results. A team’s stock price might rise if it had a particularly successful season.
  • Player Sales or Recruitment. Investor sentiment can be boosted by the buzz surrounding a potential new signing, but it is frequently negatively impacted by player sales.
  • Scandals. Share prices can fall precipitously in the wake of contentious incidents involving players, managers, or related behaviors.
  • Sponsorships. New sponsorships from well-known companies may signal increased financial support for the club, which would improve its financial situation.

The Advantages And Disadvantages Of Trading Football Club Stocks

Pros Of Trading Football Club Stocks

Trading football shares has several benefits, including:

  • It can be a good substitute for other conventional stock market indices and it occasionally outperforms them.
  • It gives you the chance to diversify your portfolio by investing in a market that operates outside of the typical economic cycle.
  • Football fans will find it simpler to predict potential stock market increases or decreases based on news or events pertaining to their favorite team.

Cons Of Trading Football Club Stocks

Even the most successful trading tactics for football have risks, including the following:

  • There is little liquidity in the market.
  • Although the market’s high volatility offers fantastic opportunities for potential gains, it also carries a significant risk of significant losses.
  • The market is frequently unpredictable, and prices frequently reflect feelings more so than rational considerations.

The 15 Football Clubs On Stock Market

1. Manchester United (NYSE:MANU)

Manchester United is one of the wealthiest sports organizations in the world. It is also one of the best football clubs on stock market today. Old Trafford, where the team plays at home, was built in 1878 and has a seating capacity of over 70,000.

The club from Manchester participates regularly in top-tier European competitions and plays its domestic football in the Premier League.

Over the years, it has developed into one of the most dominant clubs in football, having won numerous league championships and experiencing success in Europe, particularly during the Sir Alex Ferguson era, when the club was led by its most successful manager.

In 2005, the club ceased trading on the London Stock Exchange after being privately acquired by another company. In 2012, its shares were once again listed on the New York Stock Exchange.

Three key areas contribute to the club’s financial success:

  • Broadcasting: The Premier League, UEFA club competitions, and other competitions’ global television rights generate broadcasting revenue. includes MUTV and award money.
  • Commercial
    • Sponsorships: Companies pay the team to display their logos in front of the fans.
    • Retail, Merchandising, Apparel, and Product Licensing: Sportswear, leisure wear, bed spreads, coffee mugs, and other products with the Manchester United logo are sold by brands.
  • Matchday: selling tickets for the 74,140 seats at Old Trafford. It is the biggest football club stadium in the UK and reportedly draws more than 99% of its maximum crowds for Premier League games.
15 Football Clubs On Stock Market
Mangchester United FC logo. Image from Sporting Ferret.

2. Juventus (BIT:JUVE)

Juventus is among the biggest and most expensive football clubs on a national and international level. It is also one of the best football clubs on stock market today. 

The Turin-based club was established in 1897, and since then, it has grown to be among the best-performing groups in Italian football.

Juventus, also referred to as “La Vecchia Signora” (The Old Lady), has a rich history in Italy and has made a name for itself as a fierce rival in prestigious European leagues.

The club has a long, tradition-rich history, and since the 1990s, people have regarded it as one of the wealthiest clubs in the world. The Italian juggernauts began listing their stock on the Borsa Italiana in 2001.

3. Borussia Dortmund (DB:BVB)

German football club Borussia Dortmund competes in the Bundesliga, the top division in Germany.Borussia Dortmund is one of the best football clubs on stock market today. 

Since its founding in 1909, the club has enjoyed a great deal of success, including multiple league championships, domestic cups, and a UEFA Champions League.

In the 1980s, it struggled financially and saw a decline in performance; however, in the 1990s, it made a stunning comeback by enjoying tremendous success both at home and in Europe.

The 80,000-capacity Westfalenstadion serves as the home field for Dortmund, which has earned a reputation for producing young football talent.

The club’s shares were initially listed on the Frankfurt Stock Exchange in the year 2000. In the modern era, it is regarded as a significant German stock.

4. Olympique Lyonnais Groupe (EPA:OLG)

The Olympique Lyonnais football club, based in Lyon and established in 1950, serves as the center of the French corporation. This football club is one of the best football clubs on stock market. 

The team competes in Ligue 1, which is the top division of French football, and has won the league championship seven times. It has also finished second five times.

The UEFA Intertoto Cup and the Coupe de France are additional awards. In both the UEFA Europa League and the UEFA Champions League, it has advanced to the semifinals.

The price of OLG.PA stock is up 44% year to date.

15 Football Clubs On Stock Market
Olympique Lyonnais team 2019-2020. Image from Wikipedia.

5. Parken Sport (FC Copenhagen) (CPH:PARKEN)

The year Denmark won the European Championship by defeating Germany 2-0 in the final was 1992, the year FC Copenhagen, one of the best football clubs on stock market, was established.

The club, which has historical origins dating back to the 1800s, has won numerous awards over the years, including 14 Danish Superleague championships. Eight times, it has won the Danish Cup.

FC Copenhagen’s original goals included finishing among the league’s top three, cultivating a home-town following, and playing engaging, upbeat football.

Its stock price has decreased 9.6% in 2022.

6. Ajax (AEX:AJAX) 

Since its IPO in 1998, Ajax has claimed eight Dutch league championships. Ajax is one of the best football clubs on stock market. 

Sports Revenue, which accounted for 66% of the total revenue, was the name Ajax gave to the revenue it received from TV rights and matchday ticket sales. The category “Others” included goods.

8 of the last 10 years saw Ajax being profitable. With the exception of 2019, when the revenue was almost €200 million, revenue generally stayed around €100 million.

Since 12 years ago, the share price has increased by 20%. The return, however, was underwhelming. Bonds had room for improvement.

7. AS Roma (BIT:ASR)

Shares of AS Roma are traded under the ticker ASR on the Italian Stock Exchange, or Borsa Italiana. This football club is one of the best football clubs on stock market. 

Roma shares had a successful first year on the stock market but over the following 16 years of trading, they lost nearly 92% of their value. Many blamed the club’s ownership for the subpar stock market performance.

Since the smaller clubs don’t have English versions of their financial reports, it is more difficult to find information about them.

Most likely because they only cater to their local investors and not the international investing community. So from this point forward, I’ll just display their stock performances.

The share price of AS Roma, which was listed in 2000, has fallen by 85% over the last 20 years!

It reported a record €250 million in revenue for 2018, largely as a result of success in the Serie A league. More than 50% of the club’s income came from television rights, which was another factor contributing to the increase in revenue.

Investors will be monitoring the stock to see if Roma’s shares ever reach the high they started on as they continue their slow ascent.

8. Celtic (AIM:CCP)

Celtic is a Scottish football club and one of the least-performing football clubs on stock market. The league was dominated by Celtic, who also won 9 straight championships. It has a listing on the AIM stock market in London.

The Scottish league isn’t as popular as the English Premier League or Serie A, so Celtic didn’t receive the lucrative TV rights. Consequently, ticket sales account for a large portion of Celtic’s income.

In the past 24 years, the share price of Celtic has decreased by 43%. This is true even though most years are profitable.

9. SS Lazio (BIT:SSL)

Lazio is a member of Borsa Italiana and last won the Serie A in 2000. It is one of the worst football clubs on stock market. 

It has been the least successful of the group, and its share price has decreased by 99% since 12 years ago!

15 Football Clubs On Stock Market
SS Lazio logo. Image from Wikimedia Commons.

10. Sport Lisboa e Benfica (LS:SLBEN)

Benfica is a publicly traded company on the Euronext Lisbon stock exchange. It has taken five of the league’s ten championships.

Since then, 13 years ago, the share price has increased by 7%. Benefica is one of the best football clubs on stock market. 

11. Sporting CP (LS:SCP)

Although it participates in the Portuguese league, Sporting CP hasn’t had the same level of success as FC Porto and Benfica.

In the previous 18 years, the stock price fell by 80%. With that, Sporting CP is one of the worst football clubs on stock market.

12. Bali United (IDX:BOLA)

The only football club from Southeast Asia that is listed. Liga 1’s most recent champion in 2019 is Bali United.

However, the share price underperformed, dropping 58% in just over a year.

13. FC Porto (LS:FCP)

The primary rival of Benfica, FC Porto, has won five Portuguese league championships in the previous ten years.

In the previous 18 years, the share price fell 76%.

14. Sporting Clube de Portugal (ELI:SCP)

Sporting Lisbon is a well-known football club. In 1906, it was established. It is one of the clubs with the most decorations in the nation. Its stock price has dropped 13% so far this year (2022).

15. Sporting Clube De Braga (ELI:SCB) 

The football club SC Braga represents the Braga City in Portugal. It is ranked second in the Primeira Liga standings as of this writing.

15 Football Clubs On Stock Market
SC Braga team in 2011. Image from Wikimedia Commons.

What Impact Does The FIFA World Cup Have On Stock Prices?

Companies that are either official sponsors, partners, or producers of goods that are in demand during FIFA World Cup will probably receive more exposure than usual during the football season and major events.

The competition’s host nation should anticipate a surge in football supporters. Millions of tourists are anticipated to arrive in the host nation to cheer on their team in the competition. In the short term, this will increase business activity and support the economy of the host nation.

Hotels are likely the best situated on the ground to benefit from the highest rates applied during the sporting event. This could then result in a potential increase in hotel stock prices as earnings are likely to increase during this specific time frame.

Additionally, when brands and businesses participate in sponsorship and partnerships with the FIFA World Cup, their branding may receive enormous exposure, which may increase demand for their goods or services.

There is no assurance that exposure will result in money in the short term with FIFA World Cup sponsorship, which frequently entails high costs.

Football clubs that are publicly traded on the stock market may experience effects from the FIFA World Cup. The share value of a professional football player’s football club may be affected if he or she wins the competition or performs well.

Final Thoughts

Few things are more satisfying for a football fan than owning stock in the team they support, almost regardless of how well the club does financially. Prospective investors must be aware that the most successful teams one year may be easily defeated the following.

You should do extensive research before investing in football-related stocks. Always do your own research before making a decision. Before making any trading decisions, take a look at the most recent news, technical analysis, and the thoughts of numerous analysts.

It’s important to remember that past success does not guarantee future success. Additionally, never trade with funds that you cannot afford to lose.

Pained by financial indecision? Want to invest with Adam?

Adam is an internationally recognised author on financial matters, with over 536.9 million answers views on Quora.com and a widely sold book on Amazon and a contributor on Forbes.


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